
Leonardo Hotels Re-Brand
NationwideAstleyMarch 2026
Nationwide signage rollout converting the Jurys Inn estate to Leonardo Hotels — flex face, built-up and totem signage across the portfolio.
Challenge
Coordinated rebrand across a national hotel portfolio — different building designs, access constraints and live hotel operations at every location.
Approach
Existing Jurys Inn branding removed and replaced with new Leonardo Hotels signage. Existing brackets and electrical feeds adapted and reused where possible. Out-of-hours working and flexible access solutions tailored per site.
Outcome
Seamless visual transition delivered safely and efficiently across the national portfolio — a consistent standard of quality and execution at every location.